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Strategy is a synonym for choice

Northbound leads you in making the choices that will transform your people and inspire your customers through brand strategy.

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From the blog

Sara Millstein

Defining Artificial Intelligence

One of today’s most trending topics is also one of the most poorly understood. Artificial Intelligence is most frequently referenced as ‘AI’. The name itself is ambiguous. Packed with layers of meaning and defined in more ways than one, AI can be open to interpretation that’s potentially uns…
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